Family Freezed is locally run out of Calgary, Canada, whose previous branding lacked the personality and quirkiness that is expressed by the company and product. The product has a fun modern twist, which the old logo lacked. This rebranding project was built around the following key words that Family Freezed uses to describe their business.
We pride ourselves in only using the freshest ingredients in our gourmet ice pops.
We are a Canadian born company, we try to use local as much as possible.
Everything we make is handmade, done in small, tasty batches.
Mockup template by behance.net/piatowski_kamil